Why is illegal streaming so popular?



Try The Athletic for FREE for 30 days:
📗 Tifo’s new book, «How to Watch Football» is now available internationally:

The illegal streaming of football matches remains a problem for the football industry and there are few signs that that’s about to change. But why is illegal streaming so popular? And why is it even an option?

Tifo conducted its own survey, alongside industry research to find out why football fans illegally stream, and what the authorities are doing about it.

Written by Seb Stafford-Bloor, illustrated by Craig Silcock.

Follow Tifo Football:
Twitter:
Facebook:
Instagram:

Listen to the Tifo Football podcast:
The Athletic UK:
Apple Podcasts:
Spotify:

Watch more Tifo Football: Tactics Explained:
Finances & Laws:
Tifo Football Podcast:
Most Recent Videos:
1 Popular Videos:

About Tifo Football:
Tifo loves football. We create In-depth tactical, historical and geopolitical breakdowns of the beautiful game.

We know there’s an appetite for thoughtful, intelligent content. For stuff that makes the complicated simple.

We provide analysis on the Premier League, Champions League, La Liga, Serie A, Bundesliga, World Cup and more.

Our podcasts interview some of the game’s leading figures. And our editorial covers football with depth and insight.

Founded in 2017 and became a part of The Athletic in 2020. For business inquiries, reach out to tifo@theathletic.com.

Music sourced from epidemicsound.com
Additional footage sourced from freestockfootagearchive.com

#Streaming

Camisetas PERU Actualidad y últimas noticias de Portada Fútbol con La Provincia. Toda la información y última hora de Portada Fútbol.

46 comentarios en “Why is illegal streaming so popular?

  1. Ajahn Padawan

    Could say a lot of things but the idea of the police visiting people who stream matches to effectively safeguard corporate profits, while many other crimes go uninvestigated, is a joke.

  2. JSPEEZY1988

    Wow this was super insightful! I have a question though. So about this "blackout" on Saturday, why is that a thing in the UK? I'm from the US and during American Football season we kinda have something similar called regional blackouts. So for example I live in North Carolina, so my local TV stations will show the Carolina Panthers game, but because I don't live in Texas, I can't watch the Dallas Cowboys game due to it not being in my region of the country unless it's a nationally televised game. Could the UK do that instead of a Saturday blackout?

  3. Al-Ghuraba

    Its freaking NONSENSE and MoneyStealing that consumers nowadays have to pay for everything seperatly. U want PL football? Pay this. U want Laliga? Go get a contract overthere! Etc! And then talk about illegal streaming? No those TV football rights sellers are the illegal ones who wanna sqeeuze all the money from consumers who just love football and who are not rich!

  4. Mezzy

    It’s so annoying. You have to suscribe to so many streaming services to watch the games and for me it’s worse since I’m in Korea and I can rarely catch the games live.

  5. Jaymarvt

    Always blows my away seeing how expensive it is to watch Premier League games in the UK. In Canada I pay $100CAD for every premier league game, no blackouts. That includes all Serie A and Ligue 1 games as well. But beyond that subscriptions start to stack up.

  6. cris Craft

    I pay around 50CHF every month for all the top five league games, champions league, Europa league, conference league + all tennis popular Grand Slams, all F1 + motoGP qualifiers & race + European handball.

  7. Winsyboy1

    Premier League should start to stream hd or full hd only to avoid direct competition with broadcasters. Create a team based subscription for the ones who only watch their clubs matches. with reduced fee, but no option for watching other teams play. For example and Chelsea fan might just want to watch Chelsea games, why pay a full package for a bunch of games that does not interest the current fan?
    I think the Broadcasting television companies will continue to regain customers due to their wide base of interested fotball fans who enjoys to wath several matches in the week.
    By this it would create diversity and options to reduce the overall cost. Let's compare it as tickets to the stadium. You always have option for the cheapest (but maybe not the best view), and up to the most expensive with great view of the match and other things to increase the value of the price.
    Why not just implement this idea into the viewer base, the PL is so worldwide.

  8. Supertomiman

    I live in Costa Rica and for years I resorted to watching United matches on sketchy streams. To watch them legally you had to hire an expensive cable service (that didn't even include all of the local matches), so I never bothered. But starting this season Paramount + was made available for about $60 US, so I just got that and it includes every single match. It does limit me to some very annoying Mexican commentators, but I'd rather have that than having to pay $700.

  9. RxfiqyX37

    Its Simple : They charge huge prices and you need to have BT Sport, Sky and Amazon Prime to watch all premier league games. Thats a rip-off they can moan about losing money from illegal streaming but they never talk about how much money they make off charging people extortionate prices during a cost of living crisis

  10. Thomas Pin

    At the end of the day sky etc know people will stream illegally but choose to charge higher prices as they know that maximises profits – they’re not exactly losing money

  11. Tom Bendar

    I pirate football due to the legal streaming options being extremely annoying to deal with. I live in Canada, and to get all the games for a given team I would need to subscribe to 2-3 different services, and they often don't offer high quality steams either, generally limited to 720p or 1080p, pirating is genuinely a better experience. I'm not opposed to paying for streaming though, I pay for Formula 1, which is a single fee for all the races, a great app and browser experience, and they actually give you features such as being able to view the stream from a given car at any point during the race.

  12. HeartOfTheSwag

    Claim lost revenue on pirated content is asinine, because those people downloading the content illegally had no intention of buying it in the first place.
    You can't lose what was never yours.

  13. Sophia Kramer

    I live in Brazil, a country with a very low average income, and three big competitions: the regional (campeonato Gaúcho, for my club), national league, and national cup. Paying the subscription for the league grants the cup, but not the regional league, which is separated even though it's the same provider. But to watch the Libertadores matches I have to pay a different provider. And then there is another one if I want to watch the Champions League matches, and even another one to watch international games like Nations League or the World Cup qualifiers. And even then only the main matches are available. And damn if I want to watch River x Boca on the Argentinian League, as there's no legal option. Or any Libertadores match that doesn't involve Brazilian teams. It just isn't available anywhere. At the end of the day I would be paying half the national average wage in sport streaming subscriptions, and still not being able to watch a lot of stuff.

  14. Jamie Lindsay

    This video could be 10 seconds long. The answer is cost. Why would any sane person pay hand over fist for a service which is obviously cheaper elsewhere in the world? Money. It all comes down to money. Something the premier league is not short of. So apologies if I don't get my £1m per game violin out, but it's an absolute rip off. And therefore, I am not willing to pay them more of my money.

  15. Callum Boscoe

    Two reasons. One: football is becoming more expensive to watch for UK fans. Paying for sky sports, Bt and Amazon to watch the games is too expensive for fans and there should one sole provider like there is for every other country. Two fans around the world can watch any game in the world while fans from the country where the games are played cant watch 3pm kick offs.

  16. Senior Chief

    People that can't afford the current legal way of watching their favorite teams won't bring profit wether they watch it or not, so companies are not really losing money.

    And the amount people that can afford the legal ways of watching games would do so of it wasn't so inconvenient and fragmented.

    The same thing happened with other media and piracy until Netflix streaming came along and piracy went down because people found a convenient way of paying for content that made it much easier than getting free content. But now we see the state that all these streaming companies are in, so many options, and on top of that add content being blocked depending on the country you're in.

    This is a problem created by companies and as per usual it's the user that gets blamed for it. Their loss.

  17. ya2u

    I would prefer to watch legally because of the option of replays but not every game is live streamed on paid services and leagues are scattered across multiple different services or not available in my country at all

  18. Armando Chaguala

    Satellite TV is too expensive. I pay for Multichoice (DSTV), and yesterday I wanted to watched Liverpool vs. Madrid, but they intentionally didn't broadcast that match, but instead broadcasted Entreicht vs. Napoli. I currently pay $30 a month for the subscription and if I wanted to have all UCL matches broadcasted I'd have to change the subscription to $40, that's ridiculous.

  19. Robert

    Overpaid footballers is a massive factor also shareholders and debt – I wonder how many people in a place like Merseyside can’t afford to go and watch Everton and Liverpool.

  20. Wiktorororo _

    ill tell ya my case. I live in belgium and want to watch premier league with english commentators. I can’t do that legally without address in either UK or US. So i go to a website and i have sky sports in english, plus for free 🙂

  21. Daniel Bullon

    It’s because of the price isn’t it? Here in Costa Rica I can watch all (yes, all) premier league games legally for $4.99 a month. It’s killed my desire to look for an illegal stream.

    Can you say the league is losing revenue when the price is higher than people are willing to pay?

Los comentarios están cerrados.